WINNING LAUNCH:
Drives John Page Classic guitars from brand intro to Guitar Player Magazine Hall of Fame in 6 months.
WINNING GROWTH:
Opens 4400 doors in 18 months for Sanfaustino water. Best American Advertising, US Ad Review.
WINNING INSIGHT:
Ties purity to taste – and drives unprecedented sales growth for Vital Choice Wild Seafood & Organics.
WINNING ALTERNATIVE:
Contrarian stance powers breakthrough brand intro, establishes Fano Guitars as major boutique brand.
WINING RETAIL:
Launches new Reebok destination at Sears.
Year One sales $100-million.